Find Out Why Demand for Seasoning and Spices Has Increased


Seasoning and spices add flavor and aroma to prepared food items. Adding specific herbs and spices to dishes gives each cuisine a unique taste and smell. These ingredients make the food taste better and help keep it fresh for longer.

The demand for different types of spices and seasonings is expected to increase over the forecast period as people become more interested in new food and traditional dishes. Additionally, supermarkets and hypermarkets in urban and semi-urban areas will likely have a larger selection of spices and seasonings, boosting the market.

People are becoming more interested in combining Middle Eastern and Mediterranean spices with North American food. Spices from North African countries, such as harissa and berbere, have become more popular, and people are increasingly looking for spice blends that offer a unique flavor. 

These blends often include turmeric, coriander, and warm brown spices and can be used in savory snacks and ready meals. Ground peanuts are often used in these spice blends, along with other spices like ginger, cayenne, garlic, and onion, which have become increasingly popular in the United States.

How Has This Happened? Here Are Some Considerable Factors

Adulteration of spices has become a rising problem in the international spice trade. With the increase in demand for rarer herbs and spices, supply shortages have made it difficult to find the actual, unaltered product. This, in turn, has caused some producers to try to maximize profits by deliberately adulterating their spices with other plants and chemicals or changing the geographical origin of the spices. 

In December 2020, police in Uttar Pradesh found a business that was fraudulently producing spices using substances such as donkey dung, acid, and other questionable ingredients. Some producers may add unlisted flavoring agents or substitute artificial colors for the real spice.

The market for seasoning and spices is divided into three parts: Spices, Herbs, and Salt & Salt Substitutes. The biggest portion of the market belongs to Spices which has grown in popularity in the last year. This is largely due to people having the chance to explore different flavors from all around the world and because of the health benefits associated with using spices. People have been using spices more because they can add a variety of flavors to food.

Drilling even deeper, the spice market is divided into different types depending on their origin. Turmeric is the top-earning segment among all spices, primarily due to its medicinal properties. Turmeric is taken from the root of the Curcuma longa plant and has a strong, aromatic flavor used to flavor and color curries, butter, and cheeses. Its active ingredient, curcumin, is known to help reduce inflammation and pain. Furthermore, turmeric is often used to treat a range of ailments.

In Closing

The spice trade is regaining traction, with eaters recognizing their culinary and medicinal values in everyday meals. With these trends continuing way into the year, we can expect more and more restaurants, diners, and households to stock up on their favorite condiments for a uniquely distinct flavor.

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We’ve provided private label, display shippers, and wholesale seasoning and spices to local and international clients since 1948. Check out our Castle Vault to order your favorite condiments today, or sign up for our newsletter to get exclusive deals and promos delivered straight to your email!